Maria is the CEO and co-founder of Sweden’s first Liveshopping platform called Showroom. Founded in March 2021, Showroom functions as a media aggregation platform that offers liveshopping from different brands and categories. Showroom is creating a more personal and lively shopping experience for the customer, while simultaneously allowing companies to reach relevant and committed target groups.

Maria Olsson has a background in communication, sales, and marketing, and a strong passion for creating strong brands through meaningful experiences. She leads a dedicated team at SHOWROOM who work every day to drive the business forward and find creative ways for brands to integrate Liveshopping into their marketing.